Paula Colaso joined the IFA team as Media, Marketing and Communications Officer in March 2018. She holds a Bachelor of Arts from the University of Waterloo, specializing in Speech Communications and Business and holds certifications in intercultural, public and digital communications.
Often considered a social butterfly, Paula’s 4+ years of work experience in the field were founded on a passion for discussion, public presentations, advocacy and social engagement. From wedding planning, membership sales, international recruitment, employee safety and political/public discourse – the power to communicate messages and market creatively and efficiently is Paula’s strongest asset. Her most rewarding position to date was in Ecuador as a Community Social Service Worker for Fundación COAGRO. While there, Paula worked with members of a small community, San Pablito de Agualongo, encouraging conversion to technology-based applications to enhance their micro-businesses.
Paula has recently become a new resident of the City of Toronto. She is an avid traveler, aspiring home chef and has a keen eye for photography. Since joining the IFA, Paula has played an integral role in the outward communications strategies of the organization online, supports projects like the Vaccines4Life, DR Barometer, and EyeSeeYou, and led the marketing and digital engagement of the 14th Global Conference on Ageing.